Condoms Get the High Fashion Treatment

In an unexpected move, Saint Laurent made headlines over the weekend for launching its own branded condoms, with each piece retailing for €2 EUR (approximately $2.20 USD) at the fashion house’s Parisian concept store, Rive Droite. While images of the collectible item soon became viral on social media, this isn’t exactly the first time condoms have received a high fashion makeover. Over the last decade or so, we’ve seen brands such as Alexander Wang and Marc Jacobs advocating safe sex by releasing their own contraceptive, as well as fan-made mockups that borrow familiar logos and motifs from luxury houses.


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