JAY-Z's Roc Nation Sports Signs Football Star Romelu Lukaku
Marking the first Premier League player to join JAY’s new project, Lukaku’s recent signing follows Jérôme Boateng from Bundesliga’s Bayern Munich. JAY-Z’s new venture aims to represent numerous American athletes across the NBA, MLB and NFL. Other major names represented by Roc Nation Sports include Kevin Durant of Golden State Warriors and NFL star Dez Bryant.
According to The Manchester Evening News, Roc Nation Sports will likely handle Lukaku’s talent management and commercial opportunities, especially in America.
Jay Z’s Roc Nation Sports talent is an extension of his entertainment company Roc Nation, which counts chart-topping superstars such as Shakira and DJ Khaled among its ranks. Watch for Lukaku to star at this summer’s 2018 FIFA World Cup in Russia. -VIA